Why not ask the client?

This blog has become somewhat my repository for frustrations with my own profession. This is where I can say what I was thinking when I read the actual question, yet without getting me kicked off the group or making a professional enemy.

Today’s frustration is the inability to ask the client questions.

If you went where I go–to editorial forums where (the public presumes) we all gather to reload our red pens and drink ourselves blind over semicolons–you’d wonder how some folks manage. Here is one of the most common hivemind questions: “My client did X and Y. I think it sucks. How can I tell him so without hurting his feelings?”

In the first place, as a professional editor, you should be a capable enough writer to frame any criticism in a way that doesn’t hurt too much. If you cannot write well enough to do that, or are too lazy or cruel to do so, don’t be surprised at negative results because you aren’t going to be very persuasive. That said, the client also has a duty not to personalize what should not be personalized. You just have to give her a way around personalization, and hope she takes it. Doing your job means telling the truth, but it will be better received if you are skilled enough to do so without being a big meany.

In the second, if it doesn’t make any sense to you, why are you on here weeping openly about it and agonizing what to do? ASK YOUR CLIENT WHAT SHE WAS TRYING TO ACCOMPLISH WITH THIS CHOICE. There are loads of space between “Your protagonist is such a jerk, I hate him” and “Your protagonist’s flaws will be alienating to some segments of the potential audience; what was your reason for presenting him that way?” The first method stings. The second assumes the characterization was a deliberate device, and asks the writer to share the Master Plan. Of course, there probably is not a master plan, and the author probably doesn’t realize that the character’s so awful, but is unlikely to take the question personally.

Ask the client. Why do editors not think of this simple option? How is one to present oneself as an authority on communication if one can’t figure out how to send an email and politely say “What’s with writing the whole book in italics?” or “What’s the theory behind the informal [read: lousy] grammar in narration?”

It just is not that hard to ask the client. What does one think is the downside? In which universe do writers not like to talk about their books?

Not the one I live in.

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